Rick's Cabaret Gentlemen's Club Chain Joins Off-Broadway Comedy "Burleigh Grime$" In Marketing Partnership
NEW YORK CITY-(May 18, 2006)
- Rick's Cabaret International,
Inc. [NASDAQ:RICK],
the premier publicly traded chain of gentlemen's clubs, has formed
a marketing partnership with "
Burleigh
Grime$," a new Off-Broadway comedy about a young
Wall Street broker whose adventures include – among other
things – a visit to a local New York gentleman's club.
The relationship between the real gentleman's club and the fictional
one began May 15 when members of the cast of
Roger Kirby's
stage comedy appeared as guests of honor at the "Due Diligence
Ball," a party thrown at the midtown Rick's Cabaret-NYC for
stockbrokers, analysts and other financial industry professionals.
Cast members of "
Burleigh Grime$" attending
the Due Diligence Ball included Emmy and Golden Globe nominee
Wendie
Malick ("Just Shoot Me"),
Mark Moses
("Desperate Housewives"),
James Badge Dale
("24") and
Nancy Anderson ("Kiss
Me, Kate"). They were introduced on the cabaret stage as the
club DJ played "Pinnochio’s Nose," an original rock
'n roll song from the show composed by Tony and Grammy Award nominee
David Yazbek ("Dirty Rotten Scoundrels,"
"The Full Monty").
Throughout the run of "
Burleigh Grime$"
– which also includes a cameo video appearance by
Jim
Cramer of
CNBC's "
Mad Money"
-- information about Rick's NASDAQ-traded stock will appear as part
of the onstage action. Patrons of "
Burleigh Grime$"
will be offered free admission materials and The Girls of Rick's
will also hand out co-branded flyers across the street from the
club at Madison Square Garden and Penn Station to help promote "
Burleigh
Grime$." Music from the show will also be played by
the club's DJs as the regular entertainers do their cabaret acts.
About Burleigh Grime$
Beginning
Tuesday, May 23, "
Burleigh Grime$"
plays Tuesday through Saturday evenings at 8 p.m. and Sunday evenings
at 7 p.m., with matinees on Saturday at 2 p.m. and Sunday at 3 p.m.,
at New World Stages Box Office (340 W. 50th St.). Tickets for "
Burleigh
Grime$" are $70 each and are now available through
Telecharge.com at 212-239-6200, or in-person at New World Stages
Box Office (340 W. 50th St.). Box Office hours are Monday and Sunday
from 1 p.m. to 6 p.m., and Tuesday through Saturday from 1 p.m.
to 7:30 p.m. "Mad Money with Jim Cramer" is seen weeknights
on CNBC at 6 p.m., 9 p.m. and Midnight ET. Visit "Burleigh
Grime$" on the web at
www.BurleighGrimes.com.
About Rick's Cabaret
Rick's Cabaret International, Inc. (NASDAQ: RICK,
www.ricks.com)
operates upscale adult nightclubs serving primarily businessmen
and professionals that offer live adult entertainment, restaurant
and bar operations. The company owns, operates or licenses adult
nightclubs in New York City, New Orleans, Houston, Minneapolis,
Charlotte and other cities under the names "Rick's Cabaret,"
"XTC," "Club Onyx" and "Hummers."
No sexual contact is permitted at any of these locations. Rick's
Cabaret also owns the adult Internet membership Web site,
www.couplestouch.com,
and a network of nine online auction sites for adult products under
the flagship URL
www.naughtybids.com.
Rick's Cabaret common stock is traded on the NASDAQ SmallCap market
under the symbol RICK. For further information contact
ir@ricks.com.
Contacts:
For Rick's Cabaret: Allan Priaulx, 212-338-0050,
ir@ricks.com
For Burleigh Grime$: Jeremy Shaffer, 646-733-5300
or 646-206-0699,
jeremy@shaffer-coyle.com